A design is a process or specification for the construction of an object or system in the form of a prototype, product or process.Prime Minister of India Mr. Narendra Modi, as a part of the ‘Digital India’ vision, has offered major government support to India’s emerging games industry. Huge prospects are afoot from the Union HRD Ministry for Indian Game developers creating indigenous games, Raji: An Ancient Epic, developed by the Pune-based studio Nodding Heads Games and launched on Nintendo Switch, being an example.

With India aiming to be the key driver of global digital industry including Gaming, an official statement published on prime minister Modi’s website has taken cognisance of the potential of India’s gaming industry and innovative events like “hackathons” involving youngsters and students are getting massive encouragement. Thus, Design education in India is gaining importance as the number of students interested in pursuing a design course and choice of courses in the design are both on the rise.

Embracing this transformational era of design education, the Asian Institute of Design (AID) is making a difference by enabling students to develop the knowledge and skills they need to succeed not only in the rapidly evolving fields of design, but also in digital art, animation & game programming.

AID- the Premier Design School

AID is a professionally driven innovative platform unleashing the creativity of students by providing an interesting mix of hand picked and thoughtfully crafted Degree, Diploma & Professional Diploma courses in Digital Art, Game Programming, and Design. AID alumni are now successfully sculpting their careers, who have already made it big to International AAA Titles and Blockbusters associating with leading brands in the Industry.

AID, a premier design school based in Bangalore was started in the year of 2007 by experienced educationalists to transform creative minds into the industry ready creative professionals & the responsible contributors to the design revolution in India.

Launched as Asian Institute of Gaming and Animation (AIGA), the first dedicated game development institute in India in the year 2008, this pioneering effort received a grand welcome in India  and soon AIGA began to offer Game Art courses followed by Animation and Game programming.

After the 12 successful years of producing more than 1000 creative professionals, AID ventured into the fields of product design, spatial design, UI/UX design, graphic design education & kept alive the spirit of quality driven-skilled based education.

Being the best design Institute in India, AID builds an inspirational environment where creativity meets technology backed with an experimental spirit to build an innovative future.

AID- A Game Changer in Design Education

An exclusiveness of AID learning experience is based on individualized mentoring by faculty that helps students craft their own unique creative voice, self-governing points of view, and inventive ideation to build a strapping career pathway in line with their individual artistic goals.

AID’s mission is to develop the skills of our students while making them give 100% of their creative potential, while they push themselves beyond their comfort zones to deliver something new that will make a difference globally.

AID’s vision was to be a holistic art and design institution that provides programs to encompass key trends and emerging disciplines of design while sustaining its programs in Animation and Gaming.

AID offers art and design programs to aspiring students looking for a greater degree of choice and versatility and seeking to embed themselves into different verticals in the art and design, AVGC industry, digital technologies, management & communication, product development, and emerging technologies including AI/ML and Data Science.  In line with the vision, AID now offers 9 courses in the fields of arts, animation, gaming and designing.

While talking about AID, a design director for award-winning design company Lucid Design & the head of Product Design Department at AID,  AmitMirchandani says,

Craft your creative future with AID

We are experimenters!

By providing an inspirational environment & best physical environment & infrastructure, we are supporting our students to raise their ambitions and increase engagement to fulfill their artistic dreams.

With the help of critical questioning, creating curiosity, practicing teaching methods based on creativity we equip our students for their future careers.

The AID building is designed to include state-of-the-art classrooms, workshops, and labs. Digital and visual technologies are used to enhance the learning experience in classrooms. Students have access to the Internet, computer workstations and the latest software. There are leisure and recreation spaces, including a networked gaming area. AID’s central location in Bangalore makes it easy for the students to get food, art supplies or other necessities just outside their doorstep.

Today- A student at AID= Tomorrow- A Global Design Leader  

To give our students a wider perspective of growing, changing & emerging trends of design , game art, animation, we support them to participate actively in national & international events such as  Comic Cons, Game Developers Conferences, Animation festivals (ABAI Fest), Design Festivals, Design Weeks, Video Game Competitions etc. We also invite a variety of industry professionals, academics and other interesting people to help expand the world-views of its students.

Amarjeet Bike, a Game Developer from AID is currently working at Codemasters in Kuala Lumpur Malaysia. While sharing his experience about how AID groomed him to be a creative professional, Amarjeet said, “AID is incomparable to any of the institutions’ ‘. I can go on and on talking about the faculty. My education was blessed with great artists, teachers, and mentors. They instilled in me the discipline and the foundation of what really Art is, and their constant encouragement in bringing out the writer in me. The teaching approach in AID made me fall in love with Art history. The tours across the city were so memorable. The inspiration and the quality of learning at AID, I bet you cannot learn from an online tutorial or a book. How to behave, how to flourish as an artist, how to know what you are good at, everything.  All in all AIGA, now AID blessed us with great in house teachers and brilliant Workshops conducted by top-notch artisans from the Industry.

The AID Difference

Vijayalakshmi Neginal, texturing and look dev artist is currently working with MPC STUDIOS in Bangalore.  While talking about the difference AID has made in her life, Vijayalakshmi said, “‘VFX is a challenging Industry, but as always I hold my confidence high as a “student of AID” and many of us have that attitude! ’We never say no before trying it! That’s how our faculty at AID have trained us. They always used to assign the most difficult tasks to test our capabilities and also guide us to achieve it. So if you do anything with a positive attitude you will achieve it. The faculty at AID always carry a smile on their faces and a positive attitude but never ever compromise when it comes to the quality of work and this is a primary quality one has to carry as professionals too”, she explained.

AID provides a mixed or hybrid teaching methodology based on theory and practicals, using the latest design tools, participation in workshops, seminars and conferences to stay updated with the current trends in the field

Also, the faculty in the institute that comes from rich academic as well as industry background help students get a holistic and blended learning experience.

During the respective courses, AID students are taught to create professional portfolios and given portfolio-oriented work from day 1.

Understanding the design disciplines through hands-on learning experience while working on conceptual, hypothetical, collaborative, real-time and real-life projects driven by industry professionals; is making AID students stand out as creative leaders.

Industry Relevant Curriculum 

AID has various Degree, Diploma & Professional Diploma courses designed to function as per the industry standards. Every course essential, including the content of the course, projects, and duration is crafted to suit the needs and requirements of the students who dream to become design leaders.

Every program is built around lectures by in-house and visiting faculty from the industry. Also, hands-on workshop sessions, project-driven learning and exposure visits to design studios and industries are initiated.

Undergraduate Degree Programs 

Bachelors in Visual Arts (BVA) Multimedia and Animation Design

With the popularity of world-class animated movies like Mogli, The Lion King, Frozen 2, Dumbo, How To Train Your Dragon: The Hidden World, animation as a career option is booming in India from a decade ago.

On the backdrop of this scenario, AID offers 4 years Bachelor Degree in Animation with 100% placement assistance from the institute.

AID’s BVA Multimedia & Animation course is affiliated with Bangalore North University and gained recognition as one of the best animation courses in India.

The key topics covered under this animation course are 3D modeling of game props, environment, animation software, storytelling, character design, storyboarding, 2D & 3D digital art, 2D Animation, 3D Animation.

Bachelors in Visual Arts (BVA) Product Design

A career in product designing has changed the definition of design education in India in terms of considering design as a problem-solving method.  This less-traveled career pathway has become the most demanding career options in a rapidly industrializing, consumables-driven India.

AID offers a 4 year Bachelor Degree in Product Designing affiliated with Bangalore North University. AID BVA Product Design is the best product designing program in Bangalore as students get to work on live projects under the guidance of industry professionals as a faculty. Our product design course covers the areas of the product design process, principles, visuals dynamics, etc. with the help of product modeling and Auto CAD training.

Professional Diploma Courses (PDC)

Game Art Course

According to the recently published report by News 18, the Indian gaming industry is all set to cross $1 Billion by 2021-22.

With the gaining popularity of online games like PUBG, Fortnite, Candy Crush, Subway Surfers, Ludo and many more, the Indian gaming industry has seen substantial growth and giving birth to a lot of career opportunities in the files of game art, animation, and game programming.

Considering the scenario, AID provides a 1-year professional diploma course in Game Art.  AID’s professionally crafted Game Art Diploma course is the best course in India.

The Game Art development students are exposed to software workflows, tools, and techniques and learn to create 3D visual content to suit any game. The game art training program equips students to build a career as a Game Art Designer with portfolio oriented work from day 1.

Our game designers gain a unique perspective of sketching, illustration, principles of visual design, digital Art techniques, etc. throughout the course.

Animation (PDC)

AID, the best animation Institute also offers a professional diploma in animation. The animation training under this course guides students through the process from conceptualization to sketching, character creation, visual development, storyboarding and more.

A one-year professional diploma course in animation is perfectly designed in terms of course content & duration to fulfill the industry demands & best suit the needs & requirements of the students.

Eligibility criteria to take-up this course is- a student should be class 10th pass or plus two pass, undergraduates or postgraduates from any discipline with a desire to know and practice the basics of animation.  After completing this course, students can explore the booming career pathways as a 3D animator or rigger.

Product Design Visualisation (PDC)

AID, the best product design institute in India offers a 1-year Professional Diploma in Product Designing.  Key modules covered under this course are History of Product Design, Principles of Visual Dynamics and Product Design Process, Sketching for Product Design, Computer-aided Visualisation, 3D Software for Product Design, Rendering and Presentation, Research, and Strategy, Materials and Manufacturing, 3D Printing and Prototyping, Productisation.

After successful completion of this course, AID’s creative professionals get a chance to work on various profiles like Graphic Illustrator, Concept Artist, Product Design Visualiser, Furniture Design Visualiser, Production Designer, and Visual Consultant.

Diploma Courses

UI/UX Design

According to the recent reports, Internet users in India are about to reach 627 million in 2019. Also considering the rapidly growing mobile usage, we everyday land on 100 different websites and mobiles applications.

When we land upon any of the websites, we get to see many things that we need to access and process. Here comes the role of User Interface Design (UI) and User Experience Design (UX).

The UI/UX design diploma course provided by AID helps students to create easy & intuitive digital experiences. The UI/UX design training makes students enter professionally in the fields of screen-based UI creation, voice UI, chat UI, data visualization, automotive UI/UX, internet of things & many more.

Graphic Design

The Diploma in Graphic Design course provided by AID is thoroughly crafted to give students a necessary understanding of the graphic design and develop a career as a graphic designer.

Some of the key modules covered under this course are History of Graphic Design, Graphic Design Software (Adobe Illustrator, Photoshop & Indesign) and Visualisation through drawing/sketching/illustration, Principles of Visual Design, Basics of Publication and Branding & Identity Design.

During the graphic design classes, students get a thorough understanding of visualization through illustration & try hands-on design software. This graphic design training enhances the skill sets of students to work in the field of Publication Design, Newspaper and Magazine Design, Advertising Design & more.

Game Programming

A 9 months diploma in Game Programming course at AID is designed compactly and best suitable for enthusiastic coders. This course provides a practical knowledge of computer programming, algorithms & data structures, coding 2D games, 3D game programming and more.

Many students of AID have achieved their dream career as a Game Programmer & Game Developer after successful completion of this course.

AID- The Career Makers

The strong alumni network created over a period of 10 years along with the presence of industry professionals as mentors, AID has developed strong ties in the industry. It has enabled students to win internships and find jobs in leading design, animation and gaming studios in India and overseas.

In the gaming industry, AID students have contributed to major industry titles like Auto V, The Jungle Book, Eddie is a Yeti, Red Dead Redemption 2, and Forza Motor-sport series, among others.

AID being a flag bearer of AVCG industry for the past 11 years, not only scouts the best students, but also train them and prepare them in the most effective manner to make them Industry ready professionals.This benchmarking pushes AID to keep raising its standards to international fetching us active  participation in research and development of new techniques and trends in Higher Education in India. MIELES & EQUAM-BI are the two International projects under the European Union Erasmus+ Programs, which AID is partnering.

Join Asian Institute of Design (AID) a school for creative actions and be a part of the design revolution in India.